Ingxelo eNzulu yeMarike ye-Endoscopy ye-2025 China

Ukuqonda Okunzulu “Umdlalo WeeTrone” kwiTheyibhile ye-4.57 yeebhiliyoni

Unyaka ka-2025 ubone olunye ulwando olukhulu kwiMarike ye-GI Endoscopy yaseTshayina. Idatha yamva nje evela kwi-YiZhaoCai ityhila ixabiso lemarike iyonke le-¥4.57 yeebhiliyoni (RMB), equka iiseti ezili-1,735 zeenkqubo ezipheleleyo kunye nemizimba ye-endoscope eyi-2,839 ethengiweyo ngokwahlukeneyo. Kulo mdlalo uphezulu ojikelezwe ziingxilimbela zoshishino kunye nabakhuphisanayo abakhulayo, ngoobani abaphumeleleyo bokwenyani? Utshintsho lwasekhaya luya kuyitshintsha njani imeko yemarike yexesha elizayo? 

Le ngxelo, esekelwe kwidatha ekhethekileyo evela kwiYiZhaoCai, inika uhlalutyo olunzulu lwale "Game of Thrones" exabisa i-¥4.57 yeebhiliyoni ukusuka kwiinkalo ezine eziphambili: Ummandla, Uphawu, Ukuthengwa Okuphakathi, kunye nabaNgeni abatsha. 

I. Ukhuphiswano lweSithili: ISichuan, iJiangsu, kunye neGuangdong zikhokela ugqatso; Amaphondo ali-10 aphezulu anesabelo semarike esingaphezulu kwe-57%

Imfuno yokuthengwa kwee-endoscopes ze-GI inxulumene kakhulu namandla oqoqosho lwengingqi kunye namanqanaba ophuhliso lwezempilo. Ngo-2025, imakethi ibonakalise isiphumo esicacileyo "sokugxila entloko".

ISichuan (9.86%) ngokumangalisayo yafumana indawo ephezulu, yaba yimarike enkulu ye-GI endoscopy kuzwelonke. Oku kunokubangelwa "yimpembelelo yayo enamandla yokufunxa" kumaphondo akufutshane njenge "Western Medical Hub." Emva koko, iJiangsu (9.28%) kunye neGuangdong (6.51%) zafumana izikhundla eziphezulu ezintathu, zisebenzisa amandla azo oqoqosho aqinileyo kunye neziseko ezinkulu zabemi. Okuphawulekayo kukuba, amaphondo alishumi aphezulu xa ewonke abambe i-57.08% yesabelo semarike iyonke, nto leyo ebonisa impembelelo ekhulayo kaMatthew.

II. Uqhankqalazo lweBrand: Amazwe angaphandle vs. asekhaya, amaza angaphantsi "kwimbambano yamandla amane"

Ukhuphiswano lophawu luka-2025 belumele ukungqubana ngqo phakathi kwezi nkunzi zimbini zangaphandle kunye nabadlali ababini abaphambili basekhaya. Idatha evela kwiinkalo ezahlukeneyo ibonisa ubunzima kunye nobunzima bolu khuphiswano.

Ingxelo Engundoqo: Ibhalansi Yexabiso Nomthamo

Kwimilinganiselo ebalulekileyo yexabiso lokuthengisa, i-Olympus (35.63%) kunye ne-Fujifilm (33.56%) zisaqhubeka nokuba zezona zilawulayo ngokupheleleyo, kwaye isabelo sazo sidibene sisondela kwi-70%, sibonisa umsele wazo omkhulu kwimarike ephezulu. Phakathi kweempawu zasekhaya, i-SonoScape (13.96%) kunye ne-Aohua (11.41%) zibambe isikhundla sazo kwinqanaba lokuqala.

Nangona kunjalo, xa itshintsha indlela ejonga ngayo ivolumu yokuthengisa, iFujifilm (29.40%) idlule iOlympus (27.26%), nto leyo ebonisa ukuba iFujifilm ithumela izinto ezininzi kwimarike ephakathi. ISonoScape (17.85%) kunye neAohua (17.72%) zigcine uludwe olufanayo kwixabiso, nto leyo ebonisa ukuba "ukutshintshiselana ngexabiso" kuseseyindlela ephambili yeempawu zasekhaya kweli nqanaba.

Idabi Lokuthenga Elisembindini: "Inzuzo Yasekhaya" Yamandla Asekhaya

Ukuthengwa kwezinto ngokwe-intanethi (ukuthenga ngobuninzi) kusebenza njengeyona "ndawo yokuqinisekisa" yokwenyani yokujonga ukutshintshwa kwezinto zasekhaya.

Kwixabiso lokuthengwa kwempahla eliphakathi, i-Aohua (50.27%) ifumene isiqingatha semarike ngenzuzo epheleleyo, iphuma njengeyona iphumeleleyo kakhulu kweli candelo. Oku kubonisa impendulo yayo ekhawulezileyo kwimigaqo-nkqubo kunye namaqhinga aguquguqukayo okuxabisa. ISonoScape (18.03%) nayo iqhube kakuhle kakhulu.

Ngokuphathelele ixabiso lokuthengwa kwezinto ezithengiswayo, iFujifilm (31.48%) kunye neOlympus (28.26%) zisakhokela, zithembele kwiipotifoliyo zazo zemveliso ezikumgangatho ophezulu. Nangona kunjalo, i-Aohua (27.47%) ilandele ngokusondeleyo, inesithuba esincinci, nto leyo ebonisa ukuba icebo layo lokuthengwa kwezinto ezithengiswayo alisekelwe kuphela kumaxabiso aphantsi; ikwazile nokwazisa ngempumelelo iimveliso eziphakathi ukuya kweziphezulu.

III. Ukunyuka Kwabangeneleli Abatsha: Ngubani Oza Kuba “Ngumtshintshi Womdlalo” Olandelayo?

Ngelixa iinkampani ezinkulu zemarike zilwa iimfazwe ezinzima, iqela "labaqalayo ukungena" lihlangana ngokuzolileyo. Kwiminyaka emihlanu edlulileyo, inani lamashishini avunyiweyo yi-NMPA ukuba angene kwimarike ye-endoscopy liye landa minyaka le.

Iinkampani ezintsha ze-GI Endoscope ezivunyiweyo yi-NMPA (2021-2025)

Ukuvunywa Okukhawulezileyo, Abadlali Abatsha Bangena

Ukususela ngo-2023, inkqubo yokwamkelwa kwe-NMPA yeemveliso ze-endoscopy ikhawuleze kakhulu. Ngo-2025, inani lababhalisileyo abatsha (63) kunye namashishini amatsha (7) lifikelele kwincopho, liqhutywa kukukhuthazwa komgaqo-nkqubo wesizwe wezixhobo zonyango zasekhaya kunye nokulandela ngenzondelelo imali yemizi-mveliso.

“Iinkampani Ezinenkwenkwezi” Zingena Kwibala Lemidlalo

Uluhlu lwabangeneleli ludumile, luquka iinkampani ezinkulu zezixhobo zonyango ezifana neMicroPort, United Imaging, Wego, Lepu Medical, kunye ne-UE Medical. Ukungena kwabo, okuxhaswe luphando nophuhliso oluqinileyo, amandla emali, kunye nobuchule obukhulu besiteshi, kubeka umngeni wexesha elide nonzulu kwisakhiwo semarike esikhoyo.

IV. Isiphelo kunye neMbono

IMarike ye-2025 GI Endoscopy yaseTshayina iphawulwa lukhuphiswano olukhulu apho "iMfazwe yoKhuselo lweMarike ePhakamileyo" ihambelana "neMfazwe yokuBamba yoThengiso oluPhakathi ukuya koluPhantsi kunye nolweSiseko." Iimpawu zangaphandle zikhusela inzuzo yazo yemarike ephezulu ngeenzuzo zobuchwepheshe kunye neempawu. Ngokwahlukileyo koko, iimpawu zasekhaya, eziqhuba umva wemigaqo-nkqubo exhasayo, zandisa ngokukhawuleza inani lazo ngokuthenga okuphakathi kunye nokungena kwejelo kwiimarike ezisezantsi ngelixa zityhalela phambili kwicandelo eliphezulu.

Ukujonga phambili, ngokungena ngokupheleleyo kweenkampani ezinkulu ezifana neMicroPort kunye neUnited Imaging, kunye nabakhuphisana abatsha abafana ne-UE Medical, ukhuphiswano lwemarike luya kuqina ngakumbi. Ubuchule bobuchwephesha, ulawulo lweendleko, kunye nobunzulu bejelo kuya kumisela ngokudibeneyo abaphumeleleyo kumjikelo olandelayo wohlengahlengiso lwemarike.

Inqaku loMthombo weDatha:

Idatha yokubeka uluhlu kule ngxelo iveliswe yiBeijing YiBai ZhiHui Data Consulting Co., Ltd., ngokusekelwe koko ikugqala njengolwazi oluthembekileyo nolufumanekayo esidlangalaleni okwangoku.

Idatha ngamashishini amatsha ifunyenwe kwi-Endoscopy Vision flex Industry Notes.

#I-Endoscopy yeSisu #Izixhobo zonyango #Uhlalutyo lweMarike #Ukutshintshwa kweSifo sasekhaya

Thina, Jiangxi Zhuoruihua Medical Instrument Co.,Ltd., singumvelisi eTshayina ogxile kwizinto ezisetyenziswayo ze-endoscopic, kuquka umgca we-GI ofana noi-biopsy forceps, i-hemoclip, umgibe we-polyp, inaliti ye-sclerotherapy, i-catheter yokutshiza,iibhrashi ze-cytology, ucingo lwesikhokelo, ibhaskithi yokuqokelela amatye, i-cathete yokukhupha amanzi empumlweninjl. njl. ezisetyenziswa kakhulu kwi I-EMR, I-ESD, I-ERCP. Kunye ne-Urology Line, efana ne isingxobo sokufikelela kwi-ureteralkunye nesingxobo sokufikelela kwi-ureteral esinokufunxa,dIbhasikithi yoKufumana amatye omchamo enokufumaneka, kunye nocingo lwesikhokelo se-urology njl.

Iimveliso zethu ziqinisekisiwe yi-CE, kwaye izityalo zethu ziqinisekisiwe yi-ISO. Iimpahla zethu zithunyelwe eYurophu, eMntla Melika, eMbindi Mpuma nakwinxalenye yeAsia, kwaye zifumana umthengi udumo nodumo!